Hey, who stole the yellow pages? Who cares? It does make for a nice door-stop though. We here at Pro Acive Marketing, Inc. are on the scene keeping you up-to-date on the latest and greatest information local-mobile marketing-wise. And for good reason; the local and mobile marketing landscape is evolving at a fast and furious pace. Certainly as fast as anything we’ve seen in our many years of doing business which by the way, dates back to 1995.
The latest is that our Chicago-based operations are expanding rapidly as we work hard to deliver a new brand of marketing fusion to the local business community here. The changes in local marketing are exciting to watch because right now there is in fact, a paradigm shift occurring in the space. Naturally, we’re excited to share with you how these changes, once implimented can work for you and your local business.
A good example of this is what our good friends over at YepText have done to extend the reach of Text Message Marketing, also known as SMS Marketing (SMS stands for short message service). Let’s face it,
with everyone and their brother using some form of moble device, ignoring this trend would be like business owners ignoring the Yellow Pages back in the late 19th century. Turns out that would not have been a very smart business decision back then. So if there’s anything to be gleaned from your visit to this site today, at minimum check out the offer at YepText. Why? Because no one beats their pricing, NO ONE! No one beats their VALUE in terms of meeting your needs, and finally, no one beats their hogh level of service. Oh, forgot to mention how incredibly easy it is to use. So there it is, our little commercial for YepText. We hope you see the value in the service.
In a nutshell, small to medium sized business owners would be remiss to ignore these trends. That being said, our mission is to help these businesses stay on top of their game. What it boils down to in reality is simply being in a position to help our clients adapt to changes taking place right now in local marketing.
We were joking about the yellow pages, but it’s certainly no secret that print media is dying or at the very least, starting to become extremely sleepy. I know that’s not funny to some folks. However, speaking from experience and as one who has evolved from my early days of working for a major commercial printer (Sears, JCPenney, Montgomery Ward Catalogs to name a few), I’ve learned that early adopters of new technologies are often positioned favorably to handle changes in the business environment.
Truth be told, it appears that an undenyable local and mobile marketing revolution is upon us. As I see it, these developments may very well represent a new beginning for some and a rude awakening for others.
My advise going forward to my perspective audience: Stay ahead of the curve and on the right side of the fence.
All the best!
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